Vans Warped Tour


Amethyst Jeans officially launched its inaugural Jean Machine Tour in the summer of 2009. The one of a kind Jean Machine is a 25 foot, bright pink, customized vehicle loaded with jeans and other promotional giveaways. Amethyst toured along side the Vans Warped Tour and to a variety of other concert venues throughout the East coast and Midwest. The Jean Machine provides the company with a unique and exciting platform to reach out and talk to our customers while promoting our brand.

For 2010, Amethyst Jeans has expanded its tour to 26 dates with the Vans Warped Tour beginning July 1st in San Antonio, Texas, and ending August 1st in Minneapolis, Minnesota. The Jean Machine will be giving away over 20,000 pairs of jeans throughout the summer and will continue touring across the country to college campuses in the fall.